USA Cares

Mission

USA Cares provides financial and advocacy assistance to post 9/11 active duty US military service personnel, veterans and their families. We assist all branches of service, all ranks and components and treat all with privacy and dignity in appreciation for their service and sacrifice. We never charge fees nor accept repayment and rely on donations from private citizens, businesses and foundations for all funding.

Our Goal:

Our goal is to help restore financial stability and self-sufficiency by giving “a hand up not a hand out.” We strive to reach families at the earliest stage of intervention to prevent further financial distress and suffering, especially for the combat injured and their families.

For our donors, our goal is to give the American people an effective and trusted means of Sharing in the Sacrifice of our service members and their families who are giving so much for our nation.

Operational Philosophy:

Services are free to service men and women and their families without obligation to repay. Financial assistance is not given directly to service members or their families; instead, payments are made to mortgage lenders, utility companies, and other vendors. Each family accepted for assistance is assigned an advocate from our family resource center who assures that assistance is timely and effective. These advocates often mobilize additional support for families from other military assistance groups, and the service member’s community of local organizations, stores and church groups.

Our History:

Kentuckiana Cares was an idea brought to life by the management of one TV station in Louisville, Kentucky, WAVE-3 (TV) (NBC). Through their efforts, they teamed with the Mid-South Division of the Kroger Food Stores and the local chapter of the Association of the United States Army.

This team of media, retail and professional organizations demonstrated that a difference can be made with the simplest of ideas and efforts. The efforts of Kentuckiana Cares are provided under our History, but suffice it to say that the nearly $121,000 that was raised was well spent. The folks who helped by buying a yard sign can know that they made an impact on that young trooper who, when he called home, learned that his community wrapped their arms around his wife and child, and that nobody went hungry. Simple things like that mean a lot to anyone wearing our nation’s uniform.

We can’t quit on our young men and women, or their families. The call up of our reserve components continues to increase and the demands on our active duty forces are at the highest levels since the Vietnam War. It is not our desire to be part of any dialogue on the correctness of what we are doing in Iraq or elsewhere. It is our desire to continue to make sure that our families know they are not alone.

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